Commercial AI Key Visuals
for Advertising

We create production-grade AI key visuals that sell across web, social, print & OOH.

Production-ready AI key visuals for real advertising campaigns

We turn AI into brand assets. Lauktien.studio delivers campaign-ready images that feel crafted, not computer-made: consistent style, brand-safe content, and flawless detail. Whether it’s a hero image, e-commerce key art, or a full campaign motif—we build visuals that raise recognition, click-through, and sell-in.

Talk to someone who understands production visuals & campaign needs.

Animation of different surreal female characters of an AI-key-visual created by Lauktien.Studio for Friedrichstadt-Palast Berlin

We create AI-generated visuals and finish them like high-end photography.

Our stack: Midjourney for image generation, ChatGPT for creative direction & prompt logic, Magnific.ai for intelligent upscaling and refining, and Photoshop for compositing, retouch, and color—so your final looks premium across web, social, print, and OOH. This commercial AI key visual workflow ensures your campaign visuals are production-ready.

Tried AI yourself but not happy with the result? Bring your drafts. We’ll refine them into a polished, brand-fit key visual.
Start now. 

AI Images, Photoshop finishing, CGI or Photography — we combine what works.

Pure AI never wins. In commercial work, pure AI rarely delivers final-ready assets — hybrid workflows outperform stock and quick AI results all the time. The best result is a combination of AI & Creative RetouchingCGI-Rendering or photography for perfect product accuracy. Our job is to choose the right path, keep your brand language intact, and deliver a final that outperforms stock and quick AI results by far — visually, technically and fitting for your media plan.

What makes our AI Key Visuals stand out?

It’s the mix of art direction and craft. We apply studio-photography lighting logic to AI, iterate at scale (hundreds to thousands of generations when needed), then hand-select and refine. We also build in reality—materials, edges, typography, product proportions—so the image reads instantly and sells the benefit. The finish is done in Photoshop with meticulous retouch and true-to-brand color. This combination of art direction and craft ensures your AI key visuals are brand-safe and ready for any media plan.

Other examples of our commercial visualizations

Case highlight:
Friedrichstadt-Palast Grand Show

AI-generated key visual for Friedrichstadt-Palast Grand Show, finished with high-end retouching

It’s the mix of art direction and craft. We apply studio-photography lighting logic to AI, iterate at scale (hundreds to thousands of generations when needed), then hand-select and refine. We also build in reality—materials, edges, typography, product proportions—so the image reads instantly and sells the benefit. The finish is done in Photoshop with meticulous retouch and true-to-brand color. Check out more of that in our portfolio.​

Deliverables — what you actually get

We ensure that you receive everything you need – completely transparent and production-ready.

  • Master key visual (merged PSD + final master outputs)
  • Web-ready, social, print & OOH exports (ratios + safe areas)
  • Optional Color-managed files for print (CMYK profiles)
  • Optional Variant crops + optional A/B routes
  • AI prompts & rough draft documentation

There are no hidden costs or last-minute addons. Our prices cover the entire scope of your commercial AI visualization project. Every deliverable is created with real-world usage in mind: advertising, campaigns, print, OOH, and digital channels. What we promise, we deliver — professionally designed AI key visuals, completed to commercial standards.

Lürzer’s Archive 200 Best Digital Artists award badge including artwork by Rüdiger Lauktien

Trust the pros

At Lauktien.studio, every project carries the signature of founder Rüdiger Lauktien — recognized in the 200 Best Digital Artists Worldwide for commercial visual production multiple times by Lürzer’s Archive. With more than ten years of experience, we combine award-winning artistry with dependable collaboration for entrepreneurs, brands, and agencies who want visuals that truly make an impact.

FAQ

Commercial-grade means the image is brand-safe, legally robust, consistent, high-res and channel-ready. We combine Midjourney (generation), ChatGPT (prompt logic & variations), Magnific.ai (detail-preserving upscaling) and Photoshop (compositing/retouch/color) to deliver master artwork + correct exports for web, social, print and OOH. We also apply human art direction and selective hand-finishing so the result is authored, not a raw model output. That’s the difference between a test image and a campaign anchor

Raw AI can invent textures, edges or labels. We fix this with a hybrid approach: product references/CADs, controlled re-generation, manual compositing, and pixel-level retouch. Where required, we add CGI or photography plates for hard accuracy (packaging, materials, typography) and then blend to a seamless final. The Friedrichstadt-Palast Grand Show visual is a good example of scale + curation: we explored 2,300+ generations and hand-crafted a precise composite.

Typical timeline is 2–4 weeks:
» Briefing » concept routes » layout » production (create/composite/retouch) » final artwork.
You make decisions at clear milestones (1-2 feedback rounds are included).

If you’re on a very tight launch schedule, we can fast-track your project and give it top priority. This kind of accelerated turnaround comes with an extra fee, but guarantees lightning speed without cutting corners.

 

Under Midjourney’s paid terms, you can use generated “assets” commercially (subject to its license). However, pure AI images may have uncertain copyright protection in the EU because copyright generally requires human authorship; some practitioners therefore pair AI with substantive human creativity/retouch so the final artwork qualifies for protection. We handle this by adding meaningful human authorship (composition, editing, original elements) and giving you clear usage terms.

You must avoid protected logos and characters unless licensed. Recent lawsuits by major studios against AI image generators underline the risk of recreating protected characters or near-copies. Our workflow hard-blocks that: we brief the model away from third-party IP and design original elements.

Yes. We translate your brand cues (color, light logic, composition, typography zones, product proportions) into prompt systems and Photoshop templates. Deliverables ship with variant crops/ratios, color-managed files (sRGB + CMYK profiles), and safe-area guidance for e-commerce and paid social. This solves a common pain point with DIY AI: style drift and mismatched assets. (Industry context on brand control and production-grade outputs.)

Price depends on complexity, amount of variation/exploration, required accuracy/retouch, and deliverables/usage. As an orientation, most commercial AI key visuals land in the €5k–€25k range; large/complex builds (talent, heavy 3D/CGI components, many variants) can exceed that. You’ll receive a fixed estimate with inclusions (prepro, generation, retouch, color, exports) and clear options for add-ons.

We deliver only original, brand-safe imagery, avoid third-party IP, document the process, and supply written usage terms for the final artwork. Since we use hybrid workflows there is always a human dimension and manual work involved, so the results are never generated by AI by default.

When executed as key visuals (clear story + benefit + brand cues), they function like any high-end hero image: they lift recognition, CTR, and sell-in when used consistently across touchpoints. The advantage of AI is speed in exploration (many routes fast) and cost-effective variation—paired with human taste to pick a winning direction.